HowMetLifeTurnedTTXIntoAnAudience-DrivenInnovationExperience
HowMetLifeTurnedItsTTXEventIntoAnAudience-DrivenInnovationExperience
New York • October 2025 • TTX: Agility Unleashed
The Challenge
MetLife wanted to bring its 2025 Triangle Tech X event theme “Agility Unleashed” to life.
How could the event turn attendees into active participants?
How could it deliver something memorable and engaging, both for the in-person and online audiences?
How could it make the impact of AI personally relevant and collectively valuable?
The Solution
Let the entire audience experience innovation, at the speed of AI.
What if we could source hundreds of innovation ideas from the audience, during a keynote?
Not just collect them – transform them, analyze them, and make the underlying patterns visible.
“Truly bold... the results were staggering. Huge thanks to Henry and the entire TTX team for making MetLife the launchpad for this kind of thinking.”
— Bill Pappas, EVP & Head of Global Technology & Operations, MetLife
View on LinkedIn →The Experience
Every speaker was asked, “What innovation would you pursue, if resources were no object?”
Henry's session opened up this question to the entire TTX audience, inviting them to sketch their innovation vision (analog style – with pen and paper!).
Doodle
Sketch
Capture
Scan QR
Transformation
AI analyzes
Explore
View results
Doodle
Sketch
Capture
Scan QR
Transformation
AI analyzes
Explore
View results
↓ Check out some real examples
Click any image to explore the results – concept images, AI roast, shareable Idea Card, and “Deep Innovation” report
While individuals sketched, AI extracted the collective insights...
Consulting-grade outputs. At keynote scale and speed.
Strategic insights – unlocked in minutes, not weeks.
Ideas Portal
A searchable online hub for all ideas
Crowd-Powered Manifesto
A 2-page shared vision
Infographic
Accessible & shareable 1-pager
Data & Insight Report
Analysis of key themes
Presentation Slides
Ready-to-present
Interactive Podcast
New formats, new insights
Mind Map
Explore key themes
Blind Spots
What's not in the data?
NotebookLM
Interrogate the results
Note: At the request of the client, the Ideas Portal only shows submissions from the live audience, not the online audience.
What Participants Felt
“Such a valuable show of how AI can help enable us as a society to innovate quickly”
“Omg I want to replicate this for my team”
“Wow!”
“We are only limited by our minds ability to unlock and imagine all new possibilities”
“Taking imagining AI to unthinkable frontiers”
“Engaging and Insightful”
“Amazing presentation!”
“How AI help us do our job better and faster. Amazing session”
“Eye opening demo”
“Terrific, with very good content about the future”
“Encouraging and thought provoking”
“Informative and entertaining”
“Innovative and insightful”
“Entertaining and hopeful”
“Really thought provoking”
“Such a valuable show of how AI can help enable us as a society to innovate quickly”
“Omg I want to replicate this for my team”
“Wow!”
“We are only limited by our minds ability to unlock and imagine all new possibilities”
“Taking imagining AI to unthinkable frontiers”
“Engaging and Insightful”
“Amazing presentation!”
“How AI help us do our job better and faster. Amazing session”
“Eye opening demo”
“Terrific, with very good content about the future”
“Encouraging and thought provoking”
“Informative and entertaining”
“Innovative and insightful”
“Entertaining and hopeful”
“Really thought provoking”
Watch the full session for yourself
Don't have 22 minutes? I get it ;) Watch the showreel here →
Can we reimagine your next event, together?
Most corporate events feel like spectator sports, only without the thrill of scoring points. You sit. You listen. You forget.
I created VisuAIse Futures because I believe your team's collective intelligence is more valuable than any single speaker's insights.
Metlife's TTX event was about inspiration.
But what if we could go one step further, and turn your next event into a moment that helped shape your strategic direction?
If that sounds exciting, I'd love to hear from you.
Henry Coutinho-Mason
henry@coutinho-mason.com
Passive Listening →
Active Co-Creation
Everyone contributes. Everyone's heard. Turn your audience into your innovation team.
Keynote Slides →
Strategic Deliverables
Don't just present ideas - generate proprietary data your organization can act on.
Ephemeral Moments →
Ongoing Conversations
The session ends, but the insights live on. Build momentum through genuine engagement.